An encounter with a whale shark inspired a groundbreaking citizen science partnership between PADI®, PADI AWARE Foundation™, and Blancpain. Through Adopt the Blue™, PADI Members diving with mission hubs can contribute to ocean conservation while forging a deeper connection to the sea.

A Catalyst for Change highlights the pivotal role of passion, born from direct experience, in driving marine conservation efforts. A personal connection to conservation serves as the true catalyst for change, motivating individuals to actively participate in conservation initiatives.